Akshay Kumar’s professional journey in the Bollywood film industry has been nothing short of appreciation. The actor gained recognition for his roles in movies like, ‘Main Khiladi Tu Anari’, ‘Bhool Bhulaiyaa and ‘Hera Pheri’. Besides that, the actor often gets spotted on the public front. After facing backlash for being associated with the Vimal brand, Akshay Kumar once again grabbed headlines as he returned as the brand ambassador of Vimal. The actor reportedly has reunited with Shah Rukh Khan and Ajay Devgn for the advertisement. However, it seems that the internet is unimpressed after his newest advertisement with Shah Rukh and Ajay surfaced on social media. Fans are questioning Akshay Kumar’s decision to promote the tobacco brand despite apologizing for it earlier.

Akshay Kumar becomes a brand ambassador of Vimal Brand

Bollywood actor, Akshay Kumar has collaborated with Ajay Devgn and Shah Rukh Khan for a new advertisement of Vimal. A fanpage of Shah Rukh Khan took to his IG handle and shared a video featuring the actors promoting the brand. The clip featured Shah Rukh and Ajay being seated inside the car while demanding Akshay’s attention.

Netizens react to Akshay Kumar’s presence in the advertisement

As soon as the video was shared online, internet users bombarded the comments section with their remarks. Reacting to the same, one user wrote, “Akshay will have to hear from the people. He had said he won’t do tobacco ads.” “Akshay Kumar had said that now he will not do pan masala ad because his fans were not happy when he first did Vimal. Then why did he do this again?” inquired another user. A comment read, “Akshay Kumar was not going to do Vimal ad, then what happened? What is this decision?” “Unhappy, upset, he didn’t stick to his words,” penned another Instagram user.

When Akshay apologized to his fans after joining a tobacco brand

Bollywood actor, Akshay Kumar faced severe criticism after he joined a tobacco brand, Vimal. It was in April 2023 when he expressed regret to his fans. The actor’s long note can be read as:

“I am sorry. I would like to apologise to you, all my fans and well-wishers. Your reaction over the past few days has deeply affected me. While I have not and will not endorse tobacco, I respect the outpouring of your feelings in light of my association with Vimal Elaichi.”

“With all humility, I step back. I have decided to contribute the entire endorsement fee towards a worthy cause. The brand might continue airing the ads till the legal duration of the contract that is binding upon me, but I promise to be extremely mindful in making my future choices. In return I shall forever continue to ask for your love and wishes.”