Skinderella 2019 Is Here To Find TRUE BEAUTY: Winner Gets 1 Lakh Cash
New Delhi, Feb 9th 2019 : To liberate the current millennial generation from the fixed and rigid stereotype of beauty standards set for them, Skinella has launched a clutter breaking, and hopefully stereotype breaking idea. Skinderella. A beauty pageant like never before, a pageant that glorifies the real beauty in every girl. A pageant that celebrates Unbeauty! A contest that bashes and breaks all myths and pressures that young girls take upon themselves to have an acceptable look. Shreya Singh won the coveted crown with a cash prize of Rs. 1 lakh.
But Skinderella is not merely a beauty pageant. It’s a platform that empowers and enables young girls (15 to 25 years of age) to question age old beauty norms, challenge societal pressures and to find their very own meaning of beauty. Because at Skinella we believe that confidence is the most beautiful make up any girl can wear!
Speaking about the pageant, Dolly Kumar, Founder and Director at Skinella said “As a cosmetic engineer and an entrepreneur, I have travelled across the world and explored the beauty industry and its trends in different parts of the world. Although the beauty industry is growing, I am saddened by the fact that the typecast of defining beauty and that the so called ideal beauty standards still exist in every corner of the world. I believe that every girl is the most flawless and beautiful when she is her natural self. That’s why I went ahead and launched Skinella and its exclusive property Skinderella to encourage real and natural beauty. I feel that the most beautiful thing is to feel confident in who you are.”
In the second season this year, over 10, 000 participants have submitted their entries for this season. Having received such an overwhelming response, Skinella intends to increase awareness amongst youngsters to adopt a healthy routine to remain naturally beautiful.
Since its inception in July 2017, Skinella, a skin care brand from the house of Cosmic Nutracos brings a complete range of skin care products made with the power of super-foods such that one can feed their skin pure beauty without the baggage of chemicals.
You can find out more from their website www.skinella.com
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